In this article we will introduce the essentials steps and best practices to launch a product with success. We studied the brands that are successful in product launches and analyzed their strategy.
Posts published in October 2021
This article will help you understand when and how you can scale your e-commerce brand and still be profitable. Indeed, improving the Customer Lifetime Value (CLTV) of your e-commerce site is the ultimate challenge to significantly increase your profitability and become a sustainable business at scale.
This article is for you if you have active ad campaigns on social media, Adwords, or any online advertising platform and are not profitable or want to optimize your cost per acquisition to be even more profitable.
The goal of the article is to let you know whether you should go on TikTok with your e-com brand, and if it is possible to use it as a traffic acquisition source.
They are often companies that do not understand the mechanisms of influencer marketing. Some companies simply choose the wrong influencers for their brand. They fail to choose influencers who have followers similar to the people who are the target market for the brand's product. can help you reach your goals.
Stop wasting time on traffic acquisition sources that are not profitable for your ecommerce brand and will never be. You need to ask yourself which are the best traffic sources that are the most profitable for your business.
Building an online community is a valuable marketing strategy. The brand with an online community giving it constant feedback to improve its product will have a significant advantage over other brands that rely only on consumer research.
you contacted an e-commerce and digital marketing expert to help you or looking for yourself how you can sell online.
He told you or you heard about ROAS, CPM, CTR, CPC, AOV and CLTV. You're no further along at the end of your appointment because you don't understand much about it. If this is the case, then this article will help you. I have tried to explain as simply as possible with a concrete example of what these letters together mean and how to improve them.
This article does not give you an idea of what you can sell online, but how to sell it. So you must already have an idea or already create your own products.
Going Global? Want to expand your e-commerce brand in Europe?
Wondering how to reach European consumers with your e-commerce brand?
This article will answer all these questions.