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Posts published in October 2022

Ecommerce 2022: Expectation VS. Reality

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Ecommerce, the industry that has exploded in recent years is currently experiencing a slowdown in growth. This phenomenon is broader, after the post-covid euphoria, reality has taken over, resulting in a wave of sudden changes that requires players to reinvent themselves (again).

Glossier success: How did Emily Weiss create a billion-dollar brand with her beauty blog, Into The Gloss?

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A billion-dollar brand from a blog? The following is an explanation of how Emily Weiss successfully built the beauty company Glossier from her blog Into The Gloss. This is the story of Emily Weiss, the founder of Glossier, who went from writing a beauty advice blog to build a company that is now worth more than one billion dollars.