Lead generation has become a fast-growing trend in digital marketing and web strategy for all the industries. From Saas, App to retailers and E-commerce brands.
Posts published in “Digital marketing”
Need inspiration to create your content in 2023? Here is how to create a content marketing plan and successfully reuse your existing content.
This post is for people who have already created advertising campaigns on Facebook and are familiar with the terms: campaigns, ad sets, creative, and an asset for Facebook.
To begin, you have to have an understanding of the reasons behind why you need to target effectively on social media.
Start your campaign 1 or 2 months before the launch of your crowdfunding campaign.
Run Lead Gen campaign to capture emails, and at the end of the FB Form, invite people to join your private FB group to get a special offer. Run Traffic or Conversion campaign with retargeting and lookalike audiences.
Don't make false promises you can't keep.
Social media is an excellent tool for promoting and growing your business. Some, such as Instagram, have even become essential in some industries, such as beauty and fitness.
But what strategy should you use? Which social media platform should you prioritize?
Is a brand's presence on social media or the broadcasting of advertisements on numerous social media platforms profitable in the long run?
First of all, an internal audit is necessary.
The behind-the-scenes of e-commerce brands will be discussed in this article. Marketing strategy and branding are rather enjoyable exercises. But regrettably, that isn't the end of the business functions. Operations, customer service, finance, and human resources management are less glamorous subjects, but they require equal attention.
This article will address 2 audiences experienced people and beginners. The best strategy for you will depend on your skills and resources.
This article is intended for users who are already familiar with Google Analytics and other data analysis tools. You must understand what a traffic source, a conversion rate, and a cost per thousand impressions (CPM) are; we will not define them in this post.
Please read our post dedicated to these metrics if you are unfamiliar with them.
In this article we will introduce the essentials steps and best practices to launch a product with success. We studied the brands that are successful in product launches and analyzed their strategy.
This article will help you understand when and how you can scale your e-commerce brand and still be profitable. Indeed, improving the Customer Lifetime Value (CLTV) of your e-commerce site is the ultimate challenge to significantly increase your profitability and become a sustainable business at scale.